Find your fit
Club marketing is so important to what we do, and there are great opportunities to get involved. There are even opportunities at the district and multiple district (MD) level for Lions ready to take on a bigger marketing role. Here’s how you can put your passion for promotion to work.
Marketing-minded member
The role: Be a marketing champion in your club. Support your club marketing chairperson and help build a marketing culture. Proudly wear your Lion gear when you serve, and remember that you are a brand ambassador for your club and Lions everywhere.
Eligibility: This opportunity is open to everyone!
Club marketing chairperson
The role: Energize and lead your club marketing efforts. Develop marketing plans for projects and membership drives, use social media to share your stories, and work with your Lions and community partners to put a spotlight on your service.
Eligibility: The club marketing chairperson is appointed by the club officers.
District/MD marketing chairperson
The role: Drive marketing campaigns in your district or MD. Collaborate with district leadership on marketing, communications and public relations efforts to create greater awareness for the incredible work of your clubs.
Eligibility: The district marketing chairperson is appointed by the district governor and the MD marketing chairperson by the council chair.
Marketing fundamentals
A little bit of marketing know-how can make a big difference in your club, so be sure to brush up on the basics of marketing and learn more about the tools that can help you.
Marketing 101
Learn what marketing is, what it can help you achieve and how it can work for you.
Branding
Branding can help you create an identity for your club and bring your service to life.
Marketing channels
Learn about the tools, platforms and touch points that can help you connect with your community.
Marketing resources
Once you have a handle on the marketing basics, you’re ready to start putting those principals to work. Now you’ll need the tools to turn your great ideas into action.
Social media kits
Get ready-to-use graphics and customizable templates for your social media.
PR tools
Use public relations to engage your community and your local media to become the talk of the town.
Explore the Experience More Toolkit
Take part in the new advertising campaign and tap into the Experience More Marketing Campaign Toolkit for professional, easy-to-customize promotional materials. The kit includes social media graphics, billboards, signage and more you can use to spark interest and help your club stand out in your community.
Get recognized for great marketing
Your club can earn special recognition for your innovative marketing through the Lions International Marketing Award. Find out how your club can enter and win cash and prizes for your great campaign!
