As part of a major branding initiative, Lions Clubs International is launching this new English Web site to:
Our new Web site has familiar sections, including About Lions, Becoming a Lion, The Foundation and News and Events. We've also added three new sections, Our Impact, Our Work and the Member Center, to make it easier for all of our Web site visitors to find information and complete tasks quickly.
The Our Impact section includes stories, photos and information that show how Lions are making a difference. This section includes three main areas:
The Our Work section provides information about what Lions do. It includes general information about our Sight, Youth, Health, International Relations, Community and Environment programs that is of interest to the public, media and potential members. However, operational information Lions need to plan projects is in another new section of our Web site, the new Member Center.
The Member Center provides the information Lions need to do service projects and manage clubs and districts. We've included only operational content in this section to simplify the Web site for our members – and to make it much easier to find information Lions need to run a club or district.
Lions told us that one of their biggest concerns was being able to find the information they need easily. That's why our new Web site features several new ways to help you complete tasks and find information.
One of the best features on our Web site is an improved Google Search Engine that allows you to locate content quickly. The new search function makes it easy to find what you're looking for.
To search for a topic, just type a word or phrase in the Search box in the upper right corner of any Web page and click the blue button. The Search engine will display a list of pages that are related to the word or phrase you entered, with the most relevant pages listed first. For example, typing "logo" in the Search box will display a list of pages that provide access to – or information about – official LCI logos.
Our new Web site is a reflection of the information gleaned from Lions around the world and our staff in Oak Brook. We met with dozens of Lions and LCI staff members to gather feedback about our Web site. We also conducted online surveys and usability tests with members to reorganize our Web site content.